Blood Oath Kentucky Straight Bourbon
This effort included an original identity design, complete package design and support materials by David Cole Creative. Photos by LookatLao Studio and David Cole Creative.
This unique combination of aged Bourbons will not be created ever again. For this reason, each year’s release is a special, fleeting product with built-in scarcity. The producer has no loyalty to any one distiller, so the constituent bourbons can come from anywhere, rare and wonderful, famous and forgotten. That’s the Blood Oath: He will never reveal his sources, protecting their anonymity and thereby retaining allegiance only to the flavors, not the distillers. The package design is based on this concept of sworn secrecy; it’s a solemn contract between the producer and the consumer, complete with his signature at the bottom and an embossed seal of authenticity. Shipped in custom-made, fire-branded wooden crates with a letterpress-printed certificate of authenticity – every detail was thoughtfully considered and reflects the same attention to detail that went into production of the liquid inside the bottle.
Each year, a different “Pact” is released, representing a new blend of aged bourbons, starting in 2015 with Pact No. 1.
See the press kit here.
Official Blood Oath website viewable here.
