About a month ago, I ordered an antique beer cask on eBay for use as a photo prop. It arrived yesterday, dirty and disheveled – and barely still contained within… Read More →

The indentation in the bottom of a bottle is called a “punt.” I remember when I was a teenager and I first observed a wine bottle with a deep punt.… Read More →

As a young designer, I started in the print world. Everything I did was eventually rendered in paper. I liked that. At my first job, my desk was no more… Read More →

Here’s another one lost to the sands of time – well, it’s from early 2018, which feels like an eternity ago. I never posted it because I wasn’t quite done… Read More →

Aged whiskey was originally sold by the barrel (not by the bottle), to saloons, druggists and other distributors who would dispatch it to their customers one bottle or jug at… Read More →

A label which is applied to a tapered bottle has to be specially designed to wrap around the tapered glass, otherwise it will appear distorted and curve upward at the… Read More →

I work with small, independent distillers who apply labels by hand and large, international-scale producers with fully-automated bottling lines. The implications vary greatly for what’s possible and what’s practical in… Read More →

Updated labels for George Washington’s Rye Whiskey, produced at his original distillery site, using the same recipe as it was made from in 1797. Visit MountVernon.org for more fascinating information… Read More →

I spend pretty much all day, every working day thinking about whiskey brands. And as a whiskey drinker, I spend a fair bit of my free time time thinking about… Read More →

Truly, I work very hard to make sure the packaging that I create isn’t too perfect. I was in the studio after hours, shooting these George Dickel photos. I was… Read More →

Mexico is home to many of my favorite places on earth. I’ve been to both coasts, the North, the South, the central mountains and the capitol city among other remote… Read More →

As Rod Stewart once said, every picture tells a story, don’t it? This picture tells of an unlikely combination of reflective gold foil and rough, post-consumer, recycled kraft. The resulting… Read More →

I frequently find myself trying to explain how much depth, dimension, texture and sexy tactile-appeal a real, printed label will have – particularly in comparison with the flat, cold digital… Read More →

A sketch of the Woodinville Whiskey Co. Distillery: I don’t want to get too caught up in semantics, but this is a point worth elucidating, as it frequently causes much… Read More →